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Category: Creative Automation

Creative Automation
How-Creative-Agencies-Can-Scale-Creative-Production-While-Reducing-TAT-And-Repetitive-Work
How Digital Agencies Can Scale Creative Production While Reducing TAT And Repetitive Work

5 campaigns going live daily.For 10 clients. Across 10 channels.2500 dedicated social media graphics a month.  The above could be the kinds of (conservative) numbers that digital agencies look at during creative production. Brands want digital agencies to become strategic partners...

June 15, 2022
Creative AutomationMarketing
Creative-Marketing-Streamlined-by-Automating-Ad-Creation
How Automating Ad Creation Aids Creative Marketing

Great marketing campaigns need great visuals. Visuals have stopping power and convey brand messaging, and creativity is key to an ad’s success.  But creative marketing takes a back seat when your company caters to dozens of markets with multiple offerings....

May 11, 2022
Creative AutomationDesignMarketing
Why-Marketing-Design-Software-Represents-a-Generational-Leap
Why Marketing Design Software Represents a Generational Leap for Online Advertising Success

Let’s face it: Adobe is to marketing design what Colgate or Xerox have been to toothpaste and photocopy respectively! Without Photoshop or Illustrator, would marketers be able to create the stunning banner ads we see every day in our social...

May 10, 2022
AdvertisingCreative Automation
3-Ad-Automation-Strategies-That-Will-Take-your-Conversion-Rate.
Ad Automation Strategies That Help Digital Marketing Ads Convert 

Do you practically live on Facebook, setting up ad budgets and tweaking targeting strategies all the time? Well, you may not need to spend nearly as much time on it soon. The reason is Facebook is beta-testing new ad automation...

May 6, 2022
Creative Automation
2-Key-Capabilities-Your-Ad-Builder-Platform-Must-Include
12 Key Capabilities Your Ad Builder Platform Must Have to Maximize Ad Production 

The average consumer brand today is running marketing campaigns more often than ever before to build and retain customer loyalty, especially for lagging product categories. However, the problem is that you can never be 100% sure whether an ad you’re...

April 26, 2022
CampaignCreative Automation
Wholistic-Digital-Advertising-Analytics-CMP.
Wholistic Digital Advertising Analytics with Creative Management Platform

Investigating advertising analytics across multiple platforms for multi-channel campaigns taking up a lot of time? Not able to view advertising analytics across channels and campaigns in a single platform? Do you lack the agility to quickly incorporate learnings from campaign...

March 9, 2022
CampaignCreative Automation
Multi-Channel Marketing Campaign Automation: Broaden Your Reach Painlessly with CMP

Multi-channel marketing campaigns have become the name of the game for the average growth marketer. They have no choice. After all, they are dealing with customers who will compare products and prices across touchpoints before clicking the buy button -...

March 3, 2022
CampaignCreative Automation
Smart-Ad-Testing-with-Creative-Automation
Smart Ad Testing with Creative Automation: Test Banner & Video Ads Faster

Ad testing is undoubtedly the most annoying process of digital marketing. No matter how much grit creative teams may have, they never have sufficient time. So, while persistence might help them smash boundaries, time holds them short.  86% of teams...

February 25, 2022
CampaignCreative Automation
How To Create Personalized Banner & Video Ads At Scale

Growth marketers have long realized that the fastest way to a customer’s wallet is through personalized messaging delivered via interactive media i.e., via personalized banner and video ads. For example, with the phenomenal growth of video, they have been quick...

February 23, 2022
CampaignCreative Automation
Create-Visual-Multilingual-Marketing-Campaigns
Create Visual Multilingual Marketing Campaigns in 6 easy steps

There has been a subtle shift in how marketers plan and execute multilingual marketing campaigns. However, the impact of this shift has been anything but subtle. Localizing marketing campaigns has helped brands make headway in international markets. To be sure,...

February 9, 2022
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