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Creative Automation
2-Key-Capabilities-Your-Ad-Builder-Platform-Must-Include
12 Key Capabilities Your Ad Builder Platform Must Have to Maximize Ad Production 

The average consumer brand today is running marketing campaigns more often than ever before to build and retain customer loyalty, especially for lagging product categories. However, the problem is that you can never be 100% sure whether an ad you’re...

April 26, 2022
CampaignFacebook
Design-Run-Analyze-Personalized-Facebook-ad-campaigns-with-a-CMP
Design, Run & Analyze Personalized Facebook Ad Campaigns with a CMP

If you’re not running a Facebook ad campaign, you’re missing out on a huge community of engaged users that could do wonders for your bottom line. Granted, they are not exactly cheap, however, the ROI has more to do with...

April 7, 2022
CampaignPush Notifications
5-Simple-Steps-to-Run-Personalized-Rich-Push-Notification-Campaigns
5 Simple Steps to Run Personalized Rich Push Notification Campaigns

Why use rich media in your push notification campaigns? They say out of sight is out of mind. In the fast-paced world of digital advertising, this is an existential challenge for marketers. Let’s consider a typical online shopping scenario. Often...

April 6, 2022
CampaignGrowth Marketing
Creative-Testing-Playbook-with-Insights-from-Top-Growth-Teams
Creative Testing Playbook with Insights from Top Growth Teams

In a world of ever-shrinking attention spans and constantly evolving algorithms, brands have just one rein in their control – creatives. But even that has no room for gut feelings or a "let’s throw it on the wall and see...

April 1, 2022
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