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AnalyticsProduction
Scaling campaigns, not chaos: How Rappi transformed their creatives with automation and actionable insights

Meet Sharon, a creative designer. Sharon and her team are constantly in survival mode chasing one deadline after another. Amid unclear briefs and multiple feedback loops, the team often has to make a compromise between quality and quality. The result...

February 21, 2025
Retail Media
Leverage retail media to supplement your ecommerce growth

In today's digital age, consumer buying habits continue to evolve, demanding that brands connect with their audience in more effective ways to drive conversions. Traditional advertising channels are facing diminishing returns as consumers grow increasingly immune to their messages. To...

June 7, 2024
eCommerce Marketplace
Elevate your e-commerce marketing: Strategies for higher conversion rates

In today's ever-evolving ecommerce landscape, reaching and engaging digital consumers has become increasingly challenging for performance marketing teams. With diversifying buying behaviors, expanding digital presence and a demand for personalized experiences, consumers are getting increasingly harder to find and sell...

May 17, 2024
CreativeOps
The Secret Sauce to a Winning CreativeOps Strategy

Alexandra Leite, a CreativeOps leader, shares with Rocketium her valuable insights on building a successful and sustainable CreativeOps model. Alexandra has been consistently working with dynamic and motivated teams to drive operational success for businesses. In this episode, she speaks...

May 7, 2024
CreativeOps
Optimizing for Market Success: Strategic Role of Creative Operations

Santiago Gonzalez, Keurig Dr. Pepper, ex-Wayfair talks to Rocketium on how streamlining creative operations for your digital campaigns can impact your digital workflows, customer engagement and market share. Santiago Gonzalez was head of post-production at Wayfair and worked with editors,...

April 17, 2024
Company AnnouncementsNews
Rocketium Strengthens Security with SOC 2 Type 2 Certification

Rocketium's attainment of SOC 2 Type 2 compliance underscores our unwavering commitment to maintaining the highest standards of security, availability, and confidentiality."In today's landscape, where enterprises of all sizes and industries rely heavily on cutting-edge AI technology, the significance of...

March 7, 2024
Creative Automation
Eliminating chaos on canvas: The power of seamless creative workflows in campaign excellence
Eliminating chaos on canvas: The power of seamless creative workflows in campaign excellence

Scattered tools and creative processes are probably not the secret ingredients driving campaign success. Unfortunately, it seems to be the hand most organizations are dealt. For most brands, the journey from ideating a campaign to taking it live is often...

December 22, 2023
AdvertisingCompany AnnouncementsNews
Rocketium at Creative Production LA | Amazon’s Nicole and Satej on fast, flawless and friction-free CreativeOps

Team Rocketium had a fantastic time engaging with the best minds in the CreativeOps space at Creative Production LA. With the atmosphere of a communal experience, the lines between competitors, vendors, and operators were almost non-existent with everyone focused on...

December 15, 2023
AdvertisingBrand ComplianceSolution
Brand Compliance
Ushering in the age of efficiency: Why automated brand compliance is a game changer for brands

A typo, a missing disclaimer, or a misplaced logo, can put a big question mark on a brand's credibility, or worse, land them in legal soup! That's how important brand compliance is. Building and nurturing a brand and its identity...

December 14, 2023
Creative Automation
The ROI of creative automation
The ROI of creative automation: Unlocking team productivity, campaign performance and revenue

Today’s digital era has unleashed an unprecedented scale of content consumption which businesses often struggle to keep up with especially without creative automation. To stand out in the clutter, a brand needs to be present in at least 12 -...

December 11, 2023
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