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Category: Ecommerce Marketing

Ecommerce MarketingMarketing
Fashion-eCommerce-Marketing-Strategies-
8 Best Fashion eCommerce Marketing Strategies

In the tailwinds of COVID-19, the global fashion eCommerce industry was expected to decline. But the ripples of the pandemic had an inverse effect. Lockdowns and fear of infection accelerated online shopping. Consequently, the sector is predicted to reach $672.71...

August 27, 2021
Ecommerce Marketing
interactive kiosk
Interactive Kiosks in Retail and Ecommerce

Over the past few years, businesses have become customer-centric rather than product-centric. A marketing company’s strategies prioritize digital technology for better customer engagement. According to the WBR analysis, 80% of retailers see the widespread introduction of interactive self-service kiosks as...

July 21, 2021
Ecommerce MarketingMarketing
The Advengers: Google and Facebook Compete Against Amazon Advertising

Once upon a time, Amazon sold books, Google was a search engine, and Facebook was still just a social network. Not anymore. Amazon, Google, and Facebook have dipped their toes in all kinds of industries. They have transformed the way...

April 1, 2021
Ecommerce MarketingMarketing
12 Exciting 2021 Ecommerce Trends to Watch

Since the first online sales back in 1982, the ecommerce industry has significantly grown and changed—and the future of ecommerce is no different. Every day, people are developing new technologies that will shape the way businesses sell their products and...

March 15, 2021
Ecommerce MarketingMarketing
ecommerce personalization
How to Build An Effective Personalization Strategy for eCommerce Businesses

Creating an effective personalization strategy does not happen overnight. There are many factors that you must consider to build a better and more effective customer experience. The right strategy will fall into place once you get to know more about...

February 25, 2021
Ecommerce MarketingVideo Marketing
How to Scale Your E-commerce Business Using Video Marketing

What’s that one strategy you can employ to increase traffic to your website, capture more leads, and improve your brand’s image? Video marketing. Video is big, and every industry is using it. It’s a surefire way to catch a customer’s...

December 17, 2020
Ecommerce MarketingMarketing
Video Marketing for Startups: A Short Guide

Cisco predicts video is expected to make up 82% of all internet traffic by 2022. Indeed, video has arrived in a big way. Let’s face it — reading is no longer the dominant or preferred form of consuming online content....

December 11, 2020