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OKCredit achieved a 5X reduction in their campaign TAT.

Read how this SMB software pioneer, massively grew app installs with Rocketium’s AI-based banner production.

About OKCredit

OkCredit is one of India’s fastest-growing fintech companies. They offer mobile-based solutions for small business owners to enable digital tracking of credit, transactions, online selling, and staff management. With a vision to accelerate the need for digital transformation for small businesses in India, OkCredit is on its journey to capture the massive SME market in India’s diverse landscape.

  • The Challenge

    With a presence in 2,000+ cities, OkCredit runs 4-5 acquisition (GDN, Facebook) campaigns every month, for which:
    1. Team needs banners in 10+ languages and each banner in 15+ sizes to target merchants in different regions.

    2. The team also needed multiple versions of each banner for A/B experiments.

  • The Solution

    OkCredit team leveraged Rocketium’s Creative Automation platform to help their team create on-brand banners at scale for all their ad campaigns.

    Learn how OKCredit generated all the size adapts within seconds using Rocketium.

The Impact

  • 5X reduction in turnaround time for campaigns from ideation to launch

  • 3x more hyper-targeted campaigns every month

  • Complete process transformation for campaign execution

Rocketium has completely transformed our acquisition strategy by allowing us to create campaigns faster and make them a lot more targeted. I have to say that Rocketium has been a great find for us.
Anuj Prakash- Head of Growth, OkCredit

Download a detailed case study to learn how OKCredit reduced campaign TAT by 5x