64%
of consumers purchase online after watching product videos
92%
of shoppers say videos influence purchase decisions
33%
of people prefer to learn about products by watching a video
340%
increase in customer browsing time thanks to videos
Why e-commerce and retail marketers need video automation
Video consumption is on the rise because videos tell better stories. Visual content creates a long-lasting impact on the viewers leaving them highly engaged.
E-commerce marketers generate more leads, grow brand awareness on social, engage potential buyers, influence buying decisions, and do so much more with videos!
Video goals for E-commerce marketers
Get higher conversion rates on product listings, increase sales from email campaigns, and create effective cart abandonment campaigns
1. Increase clicks
Add videos on product listings to increase purchase intent in potential buyers
2. Engage better
Send videos of latest products in your collection to engage existing users
3. Convert
Change cart abandons to purchases by sending personalized videos by email
"Rocketium's video API helped us make more videos and ads in lesser time for all our products, resulting in 200% more sales queries!"
- Rahul Bantiya, Head of Growth & Marketing, LifCare
Readymade video templates for e-commerce marketers and agencies
Get higher conversion rates on product listings with this template 📈
Add videos like this to all product listings on your e-commerce store to generate an interest in potential buyers!
Engage existing users by using videos in email campaigns📊
Create personalized videos to convey your message and connect with your users. Perfect for notifying users of new products based on their purchase/view history.
Convert abandon carts to purchases with this template 🛒
Send videos within minutes of cart abandonment, and influence the user to finish their purchase.
Increase sales by making promo videos of offers💰
You can have two types of offer videos: one which goes on social for promotion, and other which is sent to your existing users.
Using Google spreadsheet and Rocketium, you can make both these types of videos automatically in a single shot.
Cater to potential buyers from all over the world
Make videos in regional languages for higher conversion rates
More than 91% of shoppers agree that a video in their native language would help them make a better decision.
Based on the geography of your user, you can show videos in non-English languages. Create multiple versions of your product video in different regional languages like French, Spanish, German, Mandarin, Russian, and much more!
E-commerce marketing goals you can achieve with videos
More social engagement
Product videos on Facebook, YouTube and Instagram get more shares, comments, and likes.
High video ad CTR
Videos ads on Facebook and Instagram have a higher CTR (click-through-rate) than other ads.
Improved lead generation
Generate more organic and paid traffic from social media networks and search engines (SEO).
Increased sales
E-commerce websites saw an increase in sales after adding videos to their product listings.
