Have you ever found it difficult to find a file or forgot where you stored it?
Has your sales team used an older version of your creatives despite having many new versions?
Do they sound familiar? Well, you’re not alone.
On average, about 10,000 files get lost and about 78% of the assets remain unused. These lost assets include brochures, images, videos, media files, logos, brand palettes, etc. They can cost both time and resources to creative teams. So, how can you efficiently manage all of your assets?
This is when a file management system comes into play.
A file management system helps you store, organize, and share your files and assets faster. It also prevents any loss of files and helps you to have a better business workflow. Also, using a file management system helps you selectively share information with different teams.
Most successful companies use a file management system to boost productivity, improve collaboration, and streamline their communication. Especially while working remotely, these systems are put to greater use to improve digital collaboration and ensure smooth daily functioning.
Every team, especially creative teams have a large number of images, videos, pdf, and other files created. Most of these files are scattered all over the place from local and cloud files to emails. It is far from pleasant when you have to send an email request to view files every time.
File management softwares can help you view all your assets in one place without any inconvenience. It also helps avoid disrupting your flow of work.
Here are some key benefits of using a file management system:
Most companies use one of these file management systems: Dropbox, Box, and Google Drive. Using a DAM can provide a fundamental improvement to your organization. There are several differences between a file management system and a DAM. For one, DAM is a highly customizable software that stores files in a centralized location. DAM helps you to:
File sharing has always been a major deal-breaker when it comes to collaborative teams. Either the format of the files shared might be incompatible or the accessibility of the shared files is restricted. However, with DAM, you can share and manage files hassle-free.
Tasks that require grunt work take up a lot of time and energy for creative teams. Manually categorizing, naming, tagging, and setting up files don’t necessarily require creative minds. So, DAM uses its multiple integrations to automate the tagging and categorization processes. This way, a lot of time and effort of creative teams can be saved.
A few DAM systems provide a top-notch content analysis that can help you gauge your content performance. It can give you insights about the user’s interaction with your website and other sources. For example, it can tell you about how many users downloaded a certain brochure from a certain page of your website. This further helps you understand the ROI of your content.
With cross-functional teams, the types of people involved in a project are different. You could have a CMO, software developer and a freelancer working together. In such cases, you will need to provide restricted access to different team members. DAM helps you give time-based access to your team.
When a new system is implemented, it is important to make sure that your team can easily use the system. With DAM, you can customize the platform as per your need. This further helps your team to seamlessly adapt to the new system quickly.
Rocketium is setting the bar for the new age file management system with Campaign. It has incorporated the current digital climate to curate a visual intensive DAM. Hence, it helps multi-functional teams centralize their content and work efficiently. Here are some incomparable features of Campaign that knock every other DAM out of the list:
Multi-functional teams require different departments to collaborate and function simultaneously. Rocketium helps you create custom workspaces which are folders that contain all files of a project. Having all of your files in one place gives you control to access specific files as and when required. As an admin, you can view and manage all workspaces. Whereas, as a user, you can view the workspaces you’re a part of.
With cross-functional teams, setting roles and keeping a track of each team member can be hectic. With Campaign, you can easily assign roles and tasks to each team member in an organized way. Hence, DAM provides many features for you to choose from according to your specific needs. You can assign different roles to the same team member in different workspaces.
This feature will help you maintain brand consistency across all of your products and thereby improve customer traction. You can add and manage your brand palette and ensure that the brand guidelines are followed across the entire organization.
Rocketium is a visually inspiring platform that helps you seamlessly store and manage your media library. The media library in the platform allows your team to store and organize all your visual assets and brand assets in one place for easy accessibility and re-use.
You can easily add media assets and make them accessible to relevant team members. One of the most frustrating problems with images is the white background. Rocketium uses smart technology to automatically remove white-background from your images and convert them to png files with transparent background.
Finally, you can also tag your media (in bulk, too) files for easy discovery by anyone in the team for usage in upcoming campaigns.
Custom templates help multi-functional teams to create banners and videos in minutes. You can either design a template on Rocketium or directly import existing designs from tools like Adobe Photoshop and Adobe After Effects.
With Rocketium’s Campaign, you can seamlessly store, share, and work on multiple projects without any hassle. You can focus on your important tasks and improve the overall productivity of your team.
Talk to our expert to know how your organization can save time and resources using hierarchal management and easy retrieval of files of any size