2,000+
text-based real estate videos made using automation
10X
higher ROI on video creation using automation and APIs
2 minutes
time taken to create a video output using APIs
$3.00
cost of video output for each property listing
Why Commonfloor needed videos for every property listing
Video drives a 157% increase in organic traffic from search engine results pages (SERPs), and uploading real estate videos to YouTube drives qualified traffic.
Also, real estate videos improve conversion on listing pages. Adding property videos increases user engagement and purchase intent by 12X, leading to more property visits. Instead of 30 seconds, a visitor potentially spends over 5 minutes on each page!
The challenge: Commonfloor's team wanted to quickly convert thousands of property listings into videos without manual effort
Commonfloor partnered with Rocketium to auto generate real estate property videos. Their team provided property images and information from their database, and Rocketium's APIs auto-generated these videos using custom branded templates.
2,000+
real estate property videos made using automation and custom templates
2 members
using Rocketium's automation engine to make thousands of videos every month
10X
higher ROI on video creation by using automation and APIs
Rocketium Impact
- Real estate videos have helped increase conversion on Commonfloor's property listings pages by boosting traffic and engagement.
- Commonfloor put up these videos on YouTube and are generating qualified leads and getting more traffic from the second largest search engine!
- Videos improved the search ranking of each property page and these pages are 157% more likely to show up on the first page of search results.
The Solution
Rocketium video APIs with custom templates
Commonfloor's product team partnered with Rocketium to auto generate listing videos. Rocketium's in house creative team designed a custom template keeping in mind the video requirements and leading practices for social platforms. Commonfloor already had all the information for the video in a structured database.
The property details were sent using Rocketium's APIs and property videos were auto generated in minutes. Learn more about Rocketium's video API and automation solution.
Here is what Commonfloor's team had to say about Rocketium
We were able to experiment with videos thanks to Rocketium
Before coming across Rocketium's spreadsheet to video solution, we did not even consider making videos for our property listings. Now thanks to Rocketium, we were able to experiment with videos to improve our conversions and SEO.
Making bulk videos at once through automation was what we wanted
Making one video for each property was proving to be a time-consuming process until we were introduced to Rocketium's video APIs. Now, we can make multiple videos for each of our property in bulk without depending on designers or agencies.
Nimesh Bhandari
Vice President & Business Head, Commonfloor
Rocketium is deeply integrated into our product and enables our users to create stunning travel videos with a push of a button. This allows us to focus on our core product and build upon Rocketium’s capabilities to give our customers a superior video experience.
