{"id":6643,"date":"2020-03-20T10:47:00","date_gmt":"2020-03-20T05:17:00","guid":{"rendered":"https:\/\/rocketium.com\/academy\/?p=6643"},"modified":"2021-07-12T20:35:08","modified_gmt":"2021-07-12T15:05:08","slug":"sound-effects-for-better-videos","status":"publish","type":"post","link":"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/","title":{"rendered":"How Sound Effects Help You Create Better Videos"},"content":{"rendered":"\n<p>We live in a video-obsessed culture. And as a content creator, that can be a blessing or a curse.<\/p>\n\n\n\n<p>On one hand, it\u2019s easier than ever to find an audience for your videos. People are always on the lookout for new channels or influencers to follow. Hence, long-form content is on the rise because of how much <a href=\"https:\/\/www.omnicoreagency.com\/youtube-statistics\/\">time people spend on YouTube<\/a> (and watching social media videos).<\/p>\n\n\n\n<p>But on the other hand, there is fierce competition for each viewer\u2019s attention and time. There are more content creators than ever before, and that number grows <em>every single day<\/em>. It\u2019s great to have an audience looking for the content you create. Question is &#8211; how would you catch their interest and win their long-term loyalty?<\/p>\n\n\n\n<p>It\u2019s not enough to tell good stories, or create funny content, or even launch a viral video. All three are great paths to take, but they aren\u2019t a guaranteed way to improve as a content creator.<\/p>\n\n\n\n<p>In other words, content all in itself doesn&#8217;t offer a clear hook. And if you aren\u2019t improving at your craft, you\u2019re going to fall behind from what viewers expect. Everything from content delivery, context, connect &amp; background score, matters!<\/p>\n\n\n\n<p>So if your goal is to build a career as a videographer, you need to find a repeatable and consistent process. Part of this is assessing what you\u2019re good at, what you need to work on, and how <a href=\"https:\/\/rocketium.com\/is\/free-online-video-maker-for-social-media\/\">video editor<\/a> tools could make your life easier.<\/p>\n\n\n\n<p>When it comes to sound effects, <a href=\"https:\/\/www.soundstripe.com\/royalty-free-cinematic-music\">royalty-free cinematic music<\/a>, or <a href=\"https:\/\/www.movavi.com\/support\/how-to\/how-to-make-a-green-screen-video.html\">green screen tricks<\/a> &#8211; the opportunity to make your work easier, faster, and\/or cheaper is huge. But for now, let\u2019s look at how sound effects help you create better videos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1.Power Of \u201cMovie Magic\u201d<\/h2>\n\n\n\n<p>I\u2019ll be honest: Sound effects aren\u2019t going to improve the quality of your videos. (That comes down to your creative vision and your editing skills.) But what they <em>will <\/em>do is help you create an experience that audiences connect with on a deeper, more intimate level.<\/p>\n\n\n\n<p>Humans are visual creatures \u2014 we need to see something ourselves before we trust it. First, video killed radio. Online media is driving traditional news outlets into the ground. And it\u2019s inevitable that YouTube will become the top social network.<\/p>\n\n\n\n<p>So yeah, you literally can\u2019t overstate how powerful video is to modern society. That\u2019s true whether you\u2019re creating videos for storytelling purposes, marketing projects, or connecting with friends and family.<\/p>\n\n\n\n<p>But if the stuff on screen isn\u2019t believable, the whole video falls flat in the end. That\u2019s because our other senses help us validate our vision. We want to see with our eyes, but our brain relies on things like hearing or smell to determine if something is real or not. (You can thank our animal brains for that.)<\/p>\n\n\n\n<p>Let\u2019s take an example everyone knows. <em>Jurassic Park <\/em>was an incredible advance in filmmaking, shattering audience expectations in just about every way. Even after decades of advances in CGI, those dinosaurs can still deceive us. That\u2019s a testament to how real Spielberg\u2019s world felt.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Jurassic Park (1993) - Welcome to Jurassic Park Scene (1\/10) | Movieclips\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/PJlmYh27MHg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>But none of us has seen a dinosaur in action, and some of us have never visited a tropical island either. How do we gauge or measure what we see on screen with what we know from the world?<\/p>\n\n\n\n<p>Spielberg\u2019s team worked with <a href=\"https:\/\/www.history.com\/news\/jurassic-park-dinosaur-special-effects\">a leading palaeontologist<\/a> when creating the dinosaurs, but even scientific experts can only make assumptions based on the skeletal structure. And there\u2019s literally no way to know the temperament or vocal sounds of each creature.<\/p>\n\n\n\n<p>So the <em>Jurassic Park <\/em>team did what any good creative does: They used their imagination and eye for detail to bring everything together.<\/p>\n\n\n\n<p>In pretty much any other scenario, that would be weird. But for some reason we connect with the characters and creatures of Isla Nublar. We can immerse ourselves on a fictional island almost like we\u2019re sharing the experiences of the people on screen.<\/p>\n\n\n\n<p>Think about it: Most videos are nothing more than people wearing costumes and standing on a set. (Or, in some cases, CGI creatures as big as buildings.) Why do we \u201csee\u201d something else? How do our brains process what\u2019s on-screen and still fool us into believing it anyway?<\/p>\n\n\n\n<p>More importantly, how do you make an audience buy into the \u201cmovie magic\u201d? The answer is a simple (but often overlooked) tool in any good filmmaker\u2019s kit.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2.Secret Of Good Sound Effects<\/h2>\n\n\n\n<p>The section heading says it all, really. Sound effects are an underappreciated way of adding realism or emotion to a video. They ground what is on screen, direct the viewer&#8217;s focus through a scene, and even establish an ambience or tone \u2014 all without any clunky exposition.<\/p>\n\n\n\n<p>People tend to think of sound effects as something for Hollywood films or maybe highly produced \u201cradio drama\u201d podcasts. But the truth is that they make <em>any <\/em>piece of entertainment more believable, which is why they\u2019re such a key component in film, podcast, and gaming development.<\/p>\n\n\n\n<p>From explainer videos to short films to vlog posts, sound effects indicate how a viewer should react to or process what their eyes are seeing. It\u2019s a subtle, almost unconscious way to steer someone\u2019s thoughts and emotions to what you \u2014 the filmmaker \u2014 want to draw attention to.<\/p>\n\n\n\n<p>It\u2019s sort of like a superpower. And if you aren\u2019t already using sound effects, you\u2019re missing out on a pretty obvious way to create better videos.<\/p>\n\n\n\n<p>Okay, let\u2019s break down a video so you can see it all in action.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Quick Meditation: Changing Perspective\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/iN6g2mr0p3Q?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption>Courtesy: Headspace<\/figcaption><\/figure>\n\n\n\n<p>Headspace is an app dedicated to encouraging mental health, and their ads combine soft color palettes, childlike animations, a narrative voice at almost ASMR levels, and relaxing music. Every piece of this video\u2019s design was carefully planned out and structured to work together.<\/p>\n\n\n\n<p>You\u2019ll also notice the sound effects \u2014 they\u2019re minimal, but they add a sense of weight to the actions on screen. That helps carry some of the narrative burdens, even without the script ever directly \u201cinteracting\u201d with the animated characters on screen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3.Start To Create Better Videos<\/h2>\n\n\n\n<p>Will adding sound effects be the last piece you need to become a master of the video? Probably not. However, it\u2019s hard to overlook just how valuable sound effects are to helping you create better videos.<\/p>\n\n\n\n<p>My guess is that you aren\u2019t hard at work on the next <em>Jurassic Park<\/em>. (And if you were, you wouldn\u2019t need this advice.) Assuming that you are a fellow hobbyist or self-employed filmmaker, there\u2019s a good chance that sound effects are a tool you aren\u2019t using to the fullest.<\/p>\n\n\n\n<p>And when it comes to carving a space out for yourself in such a competitive field, it never hurts to have another tool that you can use.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We live in a video-obsessed culture. And as a content creator, that can be a blessing or a curse. On one hand, it\u2019s easier than ever to find an audience for your videos. People are always on the lookout for new channels or influencers to follow. Hence, long-form content is on the rise because of [&hellip;]<\/p>\n","protected":false},"author":66,"featured_media":6645,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[694],"tags":[132,4,539,526],"class_list":["post-6643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-video-advertisements","tag-video-marketing","tag-video-solutions","tag-video-stories"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Sound Effects Help You Create Better Videos | Academy<\/title>\n<meta name=\"description\" content=\"Sound effects won&#039;t help a poor quality video. But, high-quality video can create an experience that connects audiences at a deeper, more intimate level.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Drew Gula\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/\"},\"author\":{\"name\":\"Drew Gula\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/3ae257a708c98f2e25b5dc5d61359fd8\"},\"headline\":\"How Sound Effects Help You Create Better Videos\",\"datePublished\":\"2020-03-20T05:17:00+00:00\",\"dateModified\":\"2021-07-12T15:05:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/\"},\"wordCount\":1182,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#organization\"},\"image\":{\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2020\/03\/neonbrand-ffnfvkNqUck-unsplash.jpg\",\"keywords\":[\"video advertisements\",\"Video Marketing\",\"video solutions\",\"video stories\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/\",\"url\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/\",\"name\":\"How Sound Effects Help You Create Better Videos | Academy\",\"isPartOf\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/rocketium.com\/academy\/sound-effects-for-better-videos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2020\/03\/neonbrand-ffnfvkNqUck-unsplash.jpg\",\"datePublished\":\"2020-03-20T05:17:00+00:00\",\"dateModified\":\"2021-07-12T15:05:08+00:00\",\"description\":\"Sound effects won't help a poor quality video. 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