{"id":5074,"date":"2019-06-21T15:15:36","date_gmt":"2019-06-21T09:45:36","guid":{"rendered":"https:\/\/rocketium.com\/academy\/?p=5074"},"modified":"2021-04-30T23:45:34","modified_gmt":"2021-04-30T18:15:34","slug":"75-video-marketing-statistics-2019","status":"publish","type":"post","link":"https:\/\/rocketium.com\/academy\/75-video-marketing-statistics-2019\/","title":{"rendered":"75 Video Marketing Statistics (2019)"},"content":{"rendered":"\n<p>Here is a collection of over 75 video marketing statistics for businesses, individual video makers, video influencers, and marketing agencies.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Video Consumption Statistics 2019<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. How many people in the US watch online video?<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.statista.com\/statistics\/272835\/share-of-internet-users-who-watch-online-videos\/\" target=\"_blank\">85%<\/a>&nbsp;of all internet users in the United States watched online video content monthly on any of their devices.<\/li><li>25-34 year olds watched the most online videos, with adult males spending <a rel=\"noreferrer noopener\" aria-label=\"40% (opens in a new tab)\" href=\"https:\/\/www.statista.com\/statistics\/272835\/share-of-internet-users-who-watch-online-videos\/\" target=\"_blank\">40%<\/a> more time watching videos on the internet than females.&nbsp;<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">2. YouTube video statistics<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"810\" height=\"271\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2019\/06\/Screenshot-2019-06-21-at-15.05.17-1.png\" alt=\"YouTube video statistics 2019\" class=\"wp-image-5114\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Youtube is the second largest search engine in the world. It receives more than 1.5 billion users every month and plays over <a rel=\"noreferrer noopener\" aria-label=\"1 billion hours (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">1 billion hours<\/a> of video every day.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"72 hours (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">72 hours<\/a> of video are uploaded to YouTube every 60 seconds.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"40% of millennials (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">40% of millennials<\/a> trust YouTube&nbsp;for content; and 60% say videos they\u2019ve watched have changed their world view.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"1 in 4 (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">1 in 4<\/a> shoppers say they use YouTube to search for a video related to a product they are considering to purchase at a store.<\/li><li>More than <a rel=\"noreferrer noopener\" aria-label=\"50% (opens in a new tab)\" href=\"https:\/\/www.youtube.com\/yt\/press\/en-GB\/statistics.html\" target=\"_blank\">50%<\/a> of all YouTube video consumption is on mobile devices. The average mobile-viewing session on YouTube lasts more than <a rel=\"noreferrer noopener\" href=\"https:\/\/blog.kissmetrics.com\/is-it-time-to-add-video-marketing-to-your-content-marketing\/\" target=\"_blank\">40 minutes<\/a>.<\/li><li>YouTube users share&nbsp;<a rel=\"noreferrer noopener\" aria-label=\"400 hours (opens in a new tab)\" href=\"https:\/\/www.domo.com\/blog\/data-never-sleeps-4-0\/\" target=\"_blank\">400 hours<\/a> of new video a minute.<\/li><li>YouTube has&nbsp;<a rel=\"noreferrer noopener\" aria-label=\"more viewers (opens in a new tab)\" href=\"https:\/\/www.youtube.com\/yt\/press\/statistics.html\" target=\"_blank\">more viewers<\/a> among 18-49s than any US cable network.<\/li><li>\u201cHow-to\u201d searches on YouTube are growing <a rel=\"noreferrer noopener\" aria-label=\"70% (opens in a new tab)\" href=\"https:\/\/searchengineland.com\/youtube-how-to-searches-up-70-yoy-with-over-100m-hours-of-how-to-videos-watched-in-2015-220773\" target=\"_blank\">70%<\/a> year over year.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"37% (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">87%<\/a> of video marketers share videos on YouTube.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">3. Facebook video statistics<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"378\" height=\"228\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2019\/06\/Screenshot-2019-06-21-at-15.10.22.png\" alt=\"facebook video statistics 2019\" class=\"wp-image-5117\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Over <a rel=\"noreferrer noopener\" aria-label=\"500 million (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">500 million<\/a> people are watching video on Facebook every day.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"36% (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">84%<\/a> of video marketers share videos on Facebook.<\/li><li>Facebook gets <a rel=\"noreferrer noopener\" aria-label=\"8 billion (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">8 billion<\/a> video views daily.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"35% (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">35%<\/a>&nbsp;of video marketers use Facebook Live (up from 34% in 2018)<\/li><li>Facebook has over <a rel=\"noreferrer noopener\" aria-label=\"5 million (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">5 million<\/a> active video advertisers each month<\/li><li>Facebook&nbsp;users spend <a rel=\"noreferrer noopener\" aria-label=\"3x  (opens in a new tab)\" href=\"http:\/\/newsroom.fb.com\/news\/2016\/03\/news-feed-fyi-taking-into-account-live-video-when-ranking-feed\/\" target=\"_blank\">3x <\/a>longer watching live video.<\/li><li>Organic Facebook engagement is highest on posts with videos (<a rel=\"noreferrer noopener\" aria-label=\"13.9% (opens in a new tab)\" href=\"https:\/\/locowise.com\/blog\/facebook-analysis-march-videos-and-photos-rule-engagement-totally\" target=\"_blank\">13.9%<\/a>).<\/li><li>Consumers engage with branded videos the most on Facebook (<a rel=\"noreferrer noopener\" aria-label=\"49% (opens in a new tab)\" href=\"https:\/\/tubularinsights.com\/64-percent-viewers-purchase-social-video\/\" target=\"_blank\">49%<\/a>).<\/li><li>Sponsored video content views on Facebook has jumped <a rel=\"noreferrer noopener\" aria-label=\"258% (opens in a new tab)\" href=\"https:\/\/tubularinsights.com\/sponsored-content-q2-2017-report\/\" target=\"_blank\">258%<\/a> since 2016.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. Instagram video statistics<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"313\" height=\"158\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2019\/06\/Screenshot-2019-06-21-at-15.11.08.png\" alt=\"instagram video statistics 2019\" class=\"wp-image-5118\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\"><li>Instagram users create over <a rel=\"noreferrer noopener\" aria-label=\"400 million (opens in a new tab)\" href=\"https:\/\/www.statista.com\/statistics\/730315\/instagram-stories-dau\/\" target=\"_blank\">400 million<\/a> video stories.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"One-third (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">One-third<\/a> of the most viewed video stories are created by brands.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"65 (opens in a new tab)\" href=\"https:\/\/www.socialreport.com\/insights\/article\/360000663006-7-Digital-Marketing-Trends-That-Will-Own-2019\" target=\"_blank\">65%<\/a> of ad impressions are video advertisements.<\/li><li>Instagram videos have seen an <a rel=\"noreferrer noopener\" aria-label=\"80% (opens in a new tab)\" href=\"https:\/\/business.instagram.com\/blog\/welcoming-two-million-advertisers\/\" target=\"_blank\">80%<\/a> increase year over year. The number of videos created each day has quadrupled from 2018.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"75% (opens in a new tab)\" href=\"https:\/\/blog.hootsuite.com\/instagram-statistics\/\" target=\"_blank\">75%<\/a> of Instagram users have taken an action after viewing a brand\u2019s post, including clicking to a landing page or product checkout.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"51% (opens in a new tab)\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">51%<\/a>&nbsp;of video marketers have used Instagram video as a channel&nbsp;(up from 41%)<\/li><li><a href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"17% (opens in a new tab)\">17%<\/a>&nbsp;of video marketers have used IGTV (Instagram TV) as a channel.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">5. Mobile video statistics<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Mobile phone viewers are poised to reach <a rel=\"noreferrer noopener\" href=\"https:\/\/www.statista.com\/statistics\/209348\/mobile-video-viewers-in-the-united-states\/\" target=\"_blank\">175 million<\/a> by 2019.<\/li><li><a rel=\"noreferrer noopener\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2018\" target=\"_blank\">90%<\/a> of consumers watch videos on their mobile devices. Mobile shoppers are <a rel=\"noreferrer noopener\" aria-label=\"3x (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">3x<\/a> as likely to view a video than desktop shoppers. <a rel=\"noreferrer noopener\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">34%<\/a>&nbsp;of internet users say they watch videos on mobile only, while&nbsp;42%&nbsp;watch equally on both mobile and desktop devices.<\/li><li>Video accounts for about <a rel=\"noreferrer noopener\" href=\"https:\/\/www.entrepreneur.com\/article\/306923\" target=\"_blank\">78%<\/a> of the world\u2019s mobile data traffic.<\/li><li>On average, the engagement rate for rich media ads is <a rel=\"noreferrer noopener\" aria-label=\"16.85% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">16.85%<\/a>, in comparison to 2.14% for standard banners and 1.62% for mobile.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"92% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">92%<\/a> of mobile video viewers share videos with others.<\/li><li>Video viewing on smartphones, computers and tablets peaks between <a rel=\"noreferrer noopener\" aria-label=\"12-5pm (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">12-5PM<\/a> in respondent\u2019s respective time zones.<\/li><li>Users spend&nbsp;<a rel=\"noreferrer noopener\" aria-label=\"40 minutes (opens in a new tab)\" href=\"https:\/\/www.comscore.com\/Insights\/Data-Mine\/Unlocking-Mobile-Measurement-for-YouTube-in-the-US\" target=\"_blank\">40 minutes<\/a> a day, on average, watching YouTube&nbsp;on mobile devices.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"90% (opens in a new tab)\" href=\"https:\/\/blog.twitter.com\/marketing\/en_us\/a\/2015\/new-research-twitter-users-love-to-watch-discover-and-engage-with-video.html\" target=\"_blank\">90%<\/a> of Twitter video views happen on mobile.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Ecommerce Video Marketing Statistics 2019<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\"46% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">46%<\/a> of users take an action (CTA) after viewing a video advertisement. <\/li><li><a rel=\"noreferrer noopener\" aria-label=\"47% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">47%<\/a> of online sellers and e-commerce platforms named video as a top marketing priority.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"96% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">96%<\/a> of online shoppers find videos helpful when making purchase decisions online.<\/li><li>Online media influences more than <a rel=\"noreferrer noopener\" aria-label=\"50% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">50%<\/a> of in-store sales.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"42% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">42%<\/a> of shoppers would like to see more product demo videos.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"54% (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">54%<\/a> of consumers want to see more video content from a brand or business they support.<\/li><li>Video usage in sales conversations has increased from 25% to <a rel=\"noreferrer noopener\" aria-label=\"37% (opens in a new tab)\" href=\"https:\/\/www.impactbnd.com\/blog\/new-video-marketing-statistics-2019\" target=\"_blank\">37%<\/a>.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Video Statistics for Marketers<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li>70% of marketers create videos with the help of&nbsp;<a rel=\"noreferrer noopener\" aria-label=\"online video maker  (opens in a new tab)\" href=\"https:\/\/rocketium.com\/is\/free-online-video-maker-for-social-media\/\" target=\"_blank\">online video maker <\/a>platforms, 20% use their own design team, and the 10% hire marketing agencies who specialise in video.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"81% (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">81%<\/a> businesses saw an increase in sales&nbsp;and 53% said support calls were reduced after they adopted videos.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"\u008651% (opens in a new tab)\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">\u008651%<\/a> of marketing professionals worldwide name video as the type of content with the best ROI.<\/li><li>Video advertisements increase purchase intent by 97% and brand association by <a rel=\"noreferrer noopener\" aria-label=\"139% (opens in a new tab)\" href=\"https:\/\/blog.kissmetrics.com\/is-it-time-to-add-video-marketing-to-your-content-marketing\/\" target=\"_blank\">139%<\/a>.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"93% (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">93%<\/a> of businesses use video for online marketing and agree that video will be their primary focus for 2019.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"78% (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">78%<\/a> marketers have successfully generated more traffic thanks to video content.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"80% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">80%<\/a> increased conversion rate for landing pages with videos.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"95% (opens in a new tab)\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">95%<\/a> of the message is retained from a video, compared to 10% in text.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"83% (opens in a new tab)\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">83%<\/a>&nbsp;of marketers say video gives them a good ROI.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"88% (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">88%<\/a> of video makers are satisfied with the ROI of Video Marketing efforts on social media.<\/li><li><a href=\"https:\/\/snov.io\/blog\/video-in-email\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Video content in emails<\/a> lead to an increase in click-through rate (CTR) of <a rel=\"noreferrer noopener\" aria-label=\"200-300% (opens in a new tab)\" href=\"https:\/\/www.forbes.com\/sites\/ellevate\/2016\/12\/15\/video-is-no-longer-a-marketing-accessory\/#73756f1ade87\" target=\"_blank\">200-300%<\/a>.<\/li><li>Brands using video in their content marketing mix show a <a rel=\"noreferrer noopener\" aria-label=\"66% (opens in a new tab)\" href=\"https:\/\/www.aberdeen.com\/cmo-essentials\/39-essential-content-marketing-facts\/\" target=\"_blank\">66%<\/a> higher average website conversion rate.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"86% (opens in a new tab)\" href=\"https:\/\/www.renderforest.com\/blog\/video-marketing-statistics-2019\" target=\"_blank\">86%<\/a> of brands claim that videos have helped them boost brand awareness and online presence.<\/li><li>A user spends <a rel=\"noreferrer noopener\" aria-label=\"88% (opens in a new tab)\" href=\"https:\/\/www.digitalinformationworld.com\/2019\/03\/video-marketing-statistics.html\" target=\"_blank\">88%<\/a> more time on a website with a video vs without.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"\u008674% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">\u008674%<\/a> of B2C marketers and 92% of B2B marketers use video in their marketing efforts.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"64% (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">64%<\/a> of customers are more likely to buy a product online after watching a video about it. <\/li><li>Video viewers are <a rel=\"noreferrer noopener\" aria-label=\"1.7x (opens in a new tab)\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">1.7x<\/a> more likely to purchase than non-viewers. <\/li><li>Over <a rel=\"noreferrer noopener\" href=\"https:\/\/ppcprotect.com\/video-marketing-statistics\/\" target=\"_blank\">one-third<\/a> of large companies produce more than 100 marketing videos annually. <\/li><li>Video posts on Twitter get&nbsp;<a rel=\"noreferrer noopener\" aria-label=\"6x (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">6x<\/a> more retweets&nbsp;vs posts with text or photos.<\/li><li>Videos are shared <a rel=\"noreferrer noopener\" aria-label=\"1200% (opens in a new tab)\" href=\"https:\/\/www.virtuets.com\/45-video-marketing-statistics\/\" target=\"_blank\">1200%<\/a> more times than links and text combined. <\/li><li><a rel=\"noreferrer noopener\" aria-label=\"93% (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">93%<\/a> of businesses reported gaining a new customer as a direct result of a video posted on social media.<\/li><li>30-second ads have a <a href=\"https:\/\/www.thinkwithgoogle.com\/consumer-insights\/unskippable-video-advertising-ad-recall-brand-favorability\/\">30%<\/a> higher view-through rate (VTR) than 15-second ads.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Video creation statistics 2019<\/h2>\n\n\n\n<ul class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\"60%  (opens in a new tab)\" href=\"https:\/\/www.vdo.guru\/so-what-is-the-right-length-for-a-marketing-video\/\" target=\"_blank\">60% <\/a>video viewers stop watching after two minutes.<\/li><li>Average retention rate for videos over 30 minutes is <a rel=\"noreferrer noopener\" aria-label=\"10% (opens in a new tab)\" href=\"https:\/\/awesome.vidyard.com\/rs\/273-EQL-130\/images\/Video-in-Business-Benchmark-Report-2017.pdf\" target=\"_blank\">10%<\/a>.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"95% (opens in a new tab)\" href=\"https:\/\/optinmonster.com\/video-marketing-statistics-what-you-must-know\/\" target=\"_blank\">95%<\/a> of consumers believe a video should be less than 2 minutes long. <\/li><li>The <a rel=\"noreferrer noopener\" aria-label=\"top three (opens in a new tab)\" href=\"https:\/\/animoto.com\/blog\/business\/2018-social-video-consumer-trends\/\" target=\"_blank\">top three<\/a> most effective branded video types this year were how-to videos, videos about sales and promos, and top 5 lists.<\/li><li>Video viewers are <a rel=\"noreferrer noopener\" aria-label=\"37% (opens in a new tab)\" href=\"https:\/\/www.ideamachinestudio.com\/blog\/facts-and-figures-around-explainer-videos-and-other-great-video-stats\" target=\"_blank\">37%<\/a> more likely to share explainer videos that are less than 15 seconds long.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">What type of video content do consumers like to see?<\/h2>\n\n\n\n<p>Wyzowl conducted a <a rel=\"noreferrer noopener\" aria-label=\"survey (opens in a new tab)\" href=\"https:\/\/www.wyzowl.com\/video-marketing-statistics-2019\/\" target=\"_blank\">survey<\/a> to figure out what kind of content is preferred by video consumers on the internet. This was the result:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>39%&nbsp;for explainer videos,<\/li><li>20%&nbsp;for entertaining \u2018viral\u2019 style videos,<\/li><li>12%&nbsp;for product demo videos,<\/li><li>10%&nbsp;for video blogs, or vlogs,<\/li><li>9%&nbsp;for interactive videos, and<\/li><li>6%&nbsp;for Saas tutorials.<\/li><\/ul>\n\n\n\n<p>Great! You made it to the end. 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Video Consumption Statistics 2019 1. How many people in the US watch online video? 85%&nbsp;of all internet users in the United States watched online video content monthly on any of their devices. 25-34 year olds [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":5107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[694],"tags":[490,4,233,524],"class_list":["post-5074","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-490","tag-video-marketing","tag-video-marketing-statistics","tag-video-statistics"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>75 Video Marketing Statistics (2019) | Academy<\/title>\n<meta name=\"description\" content=\"Here is a collection of over 75 video marketing statistics for businesses, individual video makers, video influencers, and marketing agencies. 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