{"id":2384,"date":"2018-05-21T12:07:50","date_gmt":"2018-05-21T06:37:50","guid":{"rendered":"https:\/\/rocketium.com\/academy\/?p=2384"},"modified":"2021-08-22T04:07:38","modified_gmt":"2021-08-21T22:37:38","slug":"scale-video-production","status":"publish","type":"post","link":"https:\/\/rocketium.com\/academy\/scale-video-production\/","title":{"rendered":"How to Scale Video Production Efficiently"},"content":{"rendered":"\n<p>It is simple to manage videos if you rarely make them. It is easier to track who was involved and how the script of the video content was built. But what happens when you scale video production and have multiple video campaigns running simultaneously? What do you do when you want to know who was involved in making a particular video? How do you manage video creation, review, distribution, and analytics?<\/p>\n\n\n\n<p>If your team is making more than 2 videos a day, you need a video management solution. Period. Instead of relying on multiple tools to create, review, track and analyze different video campaigns, you need one platform that can manage all your campaigns and monitor the processes at once. <a href=\"https:\/\/rocketium.com\/signup\"><span style=\"text-decoration: underline;\">One platform to rule them all!<\/span><\/a> Only then you can do what you do best \u2013 ideate and optimize.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why your business should scale video production?<\/h2>\n\n\n\n<p>For a moment, imagine that your team can scale video production to 10 videos a day. You will realize that this opens up opportunities that you had never even considered before.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">1. Generate more qualified leads<\/span><\/h3>\n\n\n\n<p>With video production not being an issue, you can have better targeted and more personalized video ads. You can explore new ad networks, platforms and audiences, run <a href=\"https:\/\/rocketium.com\/academy\/ab-tests-videos\/\">A\/B tests<\/a>, and experiment just like you do currently with images and text.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">2. Reduce drop-off in your sales funnel<\/span><\/h3>\n\n\n\n<p>Including the word video in an email&#8217;s subject<strong>&nbsp;<\/strong>boosts open rates by 19%, improves click-through rates by 65% and reduces unsubscribes by 26% (<a href=\"http:\/\/syndacast.com\/video-marketing-statistics-trends-2015\/\"><span style=\"text-decoration: underline;\">source<\/span><\/a>).<\/p>\n\n\n\n<p>Your team can now create videos for every drip you&#8217;re running for your inbound traffic. You can have industry-specific emails, usage-specific emails, location-specific emails, device &amp; OS specific emails \u2013 all with relevant videos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">3. Boost SEO for all landing pages<\/span><\/h3>\n\n\n\n<p>You already know that <a href=\"https:\/\/rocketium.com\/academy\/7-reasons-video-marketing-great-roi\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">including a video on your landing pages helps in SEO<\/span><\/a>. Why restrict yourself to only the homepage? Create a video for every landing page you have.&nbsp;You can add demo videos, explainer videos, and even testimonial videos to boost conversions on your landing pages.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">4. Increase the efficiency of your content strategy<\/span><\/h3>\n\n\n\n<p>Is your content generating quality leads for your sales team to convert? You can improve this by establishing your brand as an authority in your industry, which in turn, can be achieved by producing premium quality content that your users will find value in.<\/p>\n\n\n\n<p><strong>Make a video for every article you produce.<\/strong> The video can be a short 1-minute introduction to the article, where you mention prerequisites, statistics, etc. You can also summarise your article and present it as a 1-2 minute video. Just make sure you put the video in the first fold of the article so that users can view it before they read your article.<\/p>\n\n\n\n<style>\n .modal{\nmax-width: 100%;\n    top: 0;\n    left: 0;\n    right: 0;\n    margin: auto;\n    width: 100%;\n    height: 100%;\n}\n#Rocketium-scheduleDemoModal .modal-dialog {\n    width: 100%;\n    height: 100%;\n    max-width: 100%;\n}\n.modal-body {\nheight: 100%;\n}\n        .form-widget {\n            width: 100%;\n            margin: 0 auto;\n            padding: 7px;\n            position: relative;\n            border: 1px solid #ddd;\n            background-color: #fff;\n            border-radius: 1mm;\n            background: repeating-linear-gradient(135deg,#ff3c3e 10px, #e66465 25px, #f0f5f9 25px, #f0f5f9 40px, #4d59de 40px, #5c67e0 55px, #f0f5f9 55px, #f0f5f9 70px)!important;\n        }\n        .form-widget__inner {\n            display: flex;\n            justify-content: center;\n            align-content: center;\n            background: #ecedf9;\n            width: 100%;\n            text-align: center;\n        }\n        .form-widget__form {\n            padding: 40px;\n        }\n        .form-widget__form input {\n            height: 44px;\n            border-radius: 5px;\n            border: 1px solid #cccccc;\n            padding-left: 15px;\n            width: calc( 100% - 219px );\n        }\n        .form-widget__form input:focus {\n            border-color: #007eff;\n            outline: 0;\n        }\n        .form-widget__btn {\n            background: #007eff;\n            color: #fff;\n            height: 44px;\n            border-radius: 5px;\n            border: none;\n            cursor: pointer;\n            font-size: 17px;\n            width: 215px;\nmargin-left: 15px;\ncursor: pointer;\n        }\n        .form-widget__btn:hover {\n            background: #0068d2;\n        }\n        .form-widget__btn:focus{\n            outline: 0;\n        }\n        .form-widget__heading {\n            margin-top: 0 !important;\n            margin-bottom: 10px;\n            font-size: 34px;\n        }\n        .form-widget__description {\n            margin-bottom: 25px;\n            font-size: 18px;\n        }\n.form-widget__input-wrapper{\ndisplay: flex;\n}\n    <\/style>\n    <div class=\"form-widget\">\n        <div class=\"form-widget__inner\">\n            <div class=\"form-widget__form\">\n                <h2 class=\"form-widget__heading\">Create thousands of videos at once!<\/h2>\n                <p class=\"form-widget__description\">Use Rocketium&#8217;s video API to make multiple videos automatically at scale. Easy and hassle-free integration in minutes.<\/p>\n<div class=\"form-widget__input-wrapper\">\n                <input type=\"email\" class=\"form-widget__input\" id=\"email\" placeholder=\"john.doe@email.com\">\n                <button id=\"form-widget-academy-1\" class=\"form-widget__btn form-widget-btn-action\">I&#8217;m interested!<\/button>\n<\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<script type=\"text\/javascript\" src=\"\/js\/api\/jquery.min.js\"><\/script>\n<script type=\"text\/javascript\" src=\"\/js\/lscache.min.js\"><\/script>\n<script type=\"text\/javascript\" src=\"\/js\/commons.js\"><\/script>\n<script>\n    function submitDemoForm(email, data, demopageFrom, self) {\n        try {\n            $zoho.salesiq.visitor.email(data.email);\n        } catch(err) {\n        }\n        pushGAEvent('Demo Request', 'Click', function() { }, 'API Landing Page');\n        ajaxHandler(\"\/api\/v1\/contact\/email\", {\n            recipient: \"sales@rocketium.com\",\n            replyTo: data.email,\n            crm: true,\n            subject: demopageFrom + ' form submitted ',\n            body: data,\n            slackUserName: demopageFrom,\n            slack_icon_emoji: demopageFrom\n        }, \"POST\", function (user) {\n        });\n        $(\".form-widget__input\").val('');\n\n        pushCleverTapEvent('API Demo Requested', data);\n        \/\/      Event snippet for Demo Requested conversion page\n        \/\/     In your html page, add the snippet and call gtag_report_conversion when someone clicks on the chosen link or button.\n        if (self.attr('id') === 'form-widget-academy-1') {\n\t        \n window.open('https:\/\/calendly.com\/launchwithrocketium\/rocketium-demo?back=1&'+email+'','_blank');\n        }\n         }\n    $(document).on('click','.form-widget-btn-action', function (e) {\n       \n        var self = $(this);\n        var clickEvent;\n        var sectionName;\n   \n        \/\/ get details from form and fill them up here.\n        if ($(this).attr('id') === 'form-widget-academy-1') {\n            sectionName = 'form widget';\n            var email = $(\".form-widget__input\").val().replace(\/^\\s+|\\s+$\/g, \"\");\n             clickEvent = 'form widget';\n        }\n        \/\/ var regCompany = \/(?<=@)[^.]+(?=\\.)\/;\n        \/\/ above doesn't work on FF, because of missing support.\n        var regCompany = \/@([^.]+)(?=\\.)\/g;\n        var companyDomain = regCompany.exec(email);\n\n        var website = $('#website').val();\n        var details = $('#details').val();\n\n        var firstRef = lscache.get(\"r-referrer-first\");\n        var lastRef = lscache.get(\"r-referrer-last\");\n        if(!nullCheck(firstRef)) {\n            var firstRefValue = firstRef;     \n        } else {\n            var firstRefValue = 'NA'\n        }\n        if (!nullCheck(lastRef)) {\n            var lastRefValue = lastRef;\n        } else {\n            var lastRefValue = 'NA'\n        }\n        var allCtas = $('[data-demo-ga-id]');\n        var eventNamee;\n        var companyName = email;\n        try {\n            companyName = companyDomain[0]\n            companyName = companyDomain[1];\n        } catch(err) {\n\n        }\n        var data = {\n            email: email,\n            company: companyName,\n            'Referrer First': firstRefValue,\n            'Referrer Last': lastRefValue,\n            'Page Url': window.location.href,\n            details: 'NA',\n            'click event' : clickEvent,\n            phone: 'NA',\n            Page: document.title,\n            Section: sectionName,\n        }\n        var newData = getReferralDetails();\n        for (var key in newData) {\n            data[key] = newData[key];\n        }\n        if (window.Intercom) {\n            data.intercomId = Intercom(\"getVisitorId\");\n        }\n        if ($(this).attr('id') === 'form-widget-academy-1') {\n            var demopageFrom = 'Request Demo From Form Widget';\n        }\n        var slackIcon = ':information_desk_person:';\n            if (validateEmail(email)) {\n                submitDemoForm(email, data, demopageFrom, self);\n            } else {\n                $(\".form-widget__input\").attr('style', 'border-color:red');\n            }\n    });\n<\/script>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p><strong> Create your own video library on your blog.<\/strong> If you use WordPress, you can select themes that support video uploads. If not, you can create a video gallery on your existing blog with the help of your web developers. These videos can be a part of your existing content strategy, or you can build a new one around it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">5. Get traction on social media<\/span><\/h3>\n\n\n\n<p>Social media is a breeding ground for videos. By posting videos, you can <a href=\"https:\/\/rocketium.com\/academy\/why-should-post-videos-social-media\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">boost user engagement and increase brand awareness<\/span><\/a>&nbsp;efficiently.<\/p>\n\n\n\n<p>Honestly, apart from YouTube, no other social media platform will help you generate revenue by producing more videos. But you will get something more valuable from this \u2013 a solid social media presence! You can generate leads to fill the top of your funnel, build your brand's authority, and engage existing and potential users by running competitions.<\/p>\n\n\n\n<p>Different social media platforms like YouTube, Facebook, Instagram, Twitter, and Snapchat support different video formats (<span style=\"text-decoration: underline;\"><a href=\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\" target=\"_blank\" rel=\"noopener noreferrer\">square, landscape, and portrait<\/a><\/span>). You can create copies of the same video in different formats, and experiment to see which format and platform work the best for your brand. <a href=\"https:\/\/rocketium.com\/academy\/recommended-video-size-social-media\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">This article<\/span><\/a> is a good place to start.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to scale video content production?<\/h2>\n\n\n\n<p>You can scale video production in 2 ways \u2013 increase the number of videos for existing campaigns, or build new video campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">1. Increase the number of videos for existing campaigns<\/span><\/h3>\n\n\n\n<p>You can increase your current video production rate by either scaling your team or by decreasing the time spent on producing a single video.<\/p>\n\n\n\n<p>Scaling your team gives rise to new complications which I will address below. Ideally, you would want to optimize the video creation time without doing any changes to the team. This is why online video making tools like <a href=\"https:\/\/rocketium.com\"><span style=\"text-decoration: underline;\">Rocketium<\/span><\/a> are used by businesses to make more videos using their existing teams.<\/p>\n\n\n\n<p>It is important that you do not compromise the quality of your videos when you start making more of them. Ferry from Instrktiv has written these <a href=\"https:\/\/instrktiv.com\/en\/tutorial-video\/\"><span style=\"text-decoration: underline;\">21 beautiful tips to create better videos<\/span><\/a>. Check it out!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">2. Build new video campaigns<\/span><\/h3>\n\n\n\n<p>Here are a few ideas for new video campaigns you can run:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Video emails - you can use videos in sales emails to convert users to paying customers, or in newsletters to boost customer engagement and build stronger relations with your customers<\/li><li>Testimonials - make videos where clients share how great it\u2019s been to work with you, industry partners who have benefited from your collaboration, or even your own team talking about what it was like to be part of your latest project<\/li><li>Reviews, UGC (User Generated Content) - run competitions asking your users to submit videos of how they use your product, or ask them to review your product through a video and string them all into one detailed video you can use in emails or landing pages<\/li><li>FAQs - checkout the&nbsp;<span style=\"text-decoration: underline;\"><a href=\"http:\/\/yourquestions.mcdonalds.ca\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-href=\"http:\/\/yourquestions.mcdonalds.ca\/\">FAQ microsite<\/a><\/span>&nbsp;of McDonald\u2019s Canada and how they use videos to answer frequently asked questions<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Complications that arise due to scaling video production\\n- managing multiple videos becomes difficult\\n- keeping track of video creators and contributors of a particular video is difficult\\n- communication gap between video creation team and video styling team increases\\n- video review becomes complicated\\n- educating new recruiters of different tools &amp; processes becomes time consuming&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:641,&quot;3&quot;:[null,0],&quot;10&quot;:1,&quot;12&quot;:0}\">Complications that arise when you scale video production<\/span><\/h2>\n\n\n\n<p>If you've decided to boost your video production rate, you need to brace yourself for these potential hurdles:<\/p>\n\n\n\n<p><iframe title=\"Complications that arise due to scaling video production\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/MP5RisMRuSU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">1. Managing multiple videos becomes difficult<\/span><\/h3>\n\n\n\n<p>With <a href=\"https:\/\/rocketium.com\/academy\/make-more-videos\/\">multiple video<\/a> campaigns running simultaneously, keeping track of what campaigns are live, and the stage of each campaign becomes cumbersome.<\/p>\n\n\n\n<p>Slack, Google Sheets, Trello \u2013 you'll realise that each have their own restrictions and limitations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">2. Tracking video creators and their contributions is a pain<\/span><\/h3>\n\n\n\n<p>There are times when you would like to know who was involved in making a particular video \u2013 maybe you want to replicate it, or maybe you want to run A\/B tests. But this becomes difficult and time-consuming, particularly if the same team is involved with multiple video campaigns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Complications that arise due to scaling video production\\n- managing multiple videos becomes difficult\\n- keeping track of video creators and contributors of a particular video is difficult\\n- communication gap between video creation team and video styling team increases\\n- video review becomes complicated\\n- educating new recruiters of different tools &amp; processes becomes time consuming&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:641,&quot;3&quot;:[null,0],&quot;10&quot;:1,&quot;12&quot;:0}\"><span style=\"text-decoration: underline;\"> 3. Communication gap increases<\/span><br><\/span><\/h3>\n\n\n\n<p>The communication between your video creation team, video design team and the distribution team must be quick and precise.<\/p>\n\n\n\n<p>The distribution team consults video analytics and determines what content works best on what platforms. This information should be conveyed to the video creation team so they can ideate and come up with engaging content for different channels. The video design team collects input from both the teams and styles the videos so they go hand-in-hand with the content, ensuring that viewers complete watching the whole video.<\/p>\n\n\n\n<p>If communication breaks at any point or the information is delivered later than expected, it could affect your entire video campaign.&nbsp;How do you scale video production and maintain clear communication at the same time?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">4. Video review becomes complicated<\/span><\/h3>\n\n\n\n<p>There is a general review process followed in most media houses and business where there is a high content creation rate:<\/p>\n\n\n\n<p>The video creation team creates a script and sends it to an editor for a review via email (or Slack). After reviewing, the editor sends corrections to the team, who make the changes and send the script back to the editor. After getting the final green signal, the video creation team fills in the content and proceeds to forward the video draft to the design team. The design team finalizes the styles and sends it back to the editor for a final review. Post this, the distribution team picks up the videos and puts them in respective channels.<\/p>\n\n\n\n<p>This process works seamlessly when you have very few videos. But once the video numbers go up, following the process becomes time-consuming and complicated. There are times when either the creative team or the styling team sits idle because videos remain in the queue for review. This ultimately results in decreasing the efficiency of your video campaigns. This affects all the efforts you've put in to rate video production.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;Complications that arise due to scaling video production\\n- managing multiple videos becomes difficult\\n- keeping track of video creators and contributors of a particular video is difficult\\n- communication gap between video creation team and video styling team increases\\n- video review becomes complicated\\n- educating new recruiters of different tools &amp; processes becomes time consuming&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:641,&quot;3&quot;:[null,0],&quot;10&quot;:1,&quot;12&quot;:0}\"> <span style=\"text-decoration: underline;\">5. Educating new recruits of different tools &amp; processes is time-consuming<\/span><\/span><\/h3>\n\n\n\n<p>When you have new members in the video creation, styling or the distribution team, you need to train and familiarise them with the multiple tools you're using for communication, video creation, review, etc.<\/p>\n\n\n\n<p>It may take close to a month for them to get to speed and perform efficiently.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Rocketium \u2013 One platform to rule them all!<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Features<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">1. Kanban style video management UI<\/span><\/h4>\n\n\n\n<p>You can create different lists which represent each stage of your video creation process. Using simple drag and drop, you can move videos from one list to the other, as it progresses through the video creation stages.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone\"><img decoding=\"async\" src=\"https:\/\/downloads.intercomcdn.com\/i\/o\/59018526\/ce16d11d0106f965bcbc982b\/Move+videos+by+drag+and+drop.gif\" alt=\"kanban style management for when you scale video creation\"\/><figcaption>Each of these cards is a video!<\/figcaption><\/figure>\n\n\n\n<p>If you use Trello, Workspace is a breeze!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">2. In-built video editor<\/span><\/h4>\n\n\n\n<p>After you jot down ideas for videos, you can assign videos to individual members and create the video right there! The Rocketium editor is integrated inside this, so you don't have to depend on more than one tool to ideate and create.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">3. Real-time comment and review<\/span><\/h4>\n\n\n\n<p>You can view the drafts, review them, and comment right there the changes you would like to make. Just like Slack, you can tag your teammates and just like Google Docs, you can track the changes in real-time.<\/p>\n\n\n\n<figure class=\"wp-block-image alignnone\"><img decoding=\"async\" src=\"https:\/\/downloads.intercomcdn.com\/i\/o\/59024565\/b67fc8d667b1a728e4459a17\/comments.gif\" alt=\"review and comment in real time in rocketium workspace\"\/><figcaption>Tag teammates and they get notified in real time!<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">4. Integrations<\/span><\/h3>\n\n\n\n<p>Workspace comes with tons of integrations to help you create and manage videos.<\/p>\n\n\n\n<p>For creators and editors:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>You can access over 1.5 million royalty free media assets from Storyblocks, Shutterstock, Lobster (for UGC), Pexels and Pixabay<\/li><li>Creators can access copyright free music tracks from Soundstripe and individual composers<\/li><li>You get notifications via email and Slack<\/li><li>You can connect your website's RSS feed to Workspace and create video entries automatically for every new article<\/li><\/ul>\n\n\n\n<p>Distributors can share videos directly to Facebook, Twitter, YouTube, Brightcove, and Dropbox.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span style=\"text-decoration: underline;\">5. Analytics<\/span><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"1920\" height=\"1418\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/05\/Analytics-dashboard-01.jpg\" alt=\"Analytics help scale video production\" class=\"wp-image-2446\"\/><\/figure><\/div>\n\n\n\n<p>Get metrics, numbers and visually appealing charts that let you know how your video campaign is performing, the contribution of every team member, and how much time it takes for you to make one video.<br><\/p>\n\n\n\n<p>Use these to optimize your video creation process further!<\/p>\n\n\n\n<p>You can sign up for Rocketium&nbsp;<a href=\"https:\/\/rocketium.com\/signup\"><span style=\"text-decoration: underline;\">here.<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is simple to manage videos if you rarely make them. It is easier to track who was involved and how the script of the video content was built. But what happens when you scale video production and have multiple video campaigns running simultaneously? What do you do when you want to know who was [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":2492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[694],"tags":[308,305,307,296,310,309,306],"class_list":["post-2384","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-how-to-create-particular-video","tag-how-to-scale-video-production","tag-rate-video-production","tag-scale-video-content-production","tag-video-production-for-marketing","tag-video-production-importance","tag-video-production-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Scale Video Production Efficiently | Rocketium<\/title>\n<meta name=\"description\" content=\"Videos are taking over. 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