{"id":1744,"date":"2018-02-12T15:08:02","date_gmt":"2018-02-12T09:38:02","guid":{"rendered":"https:\/\/rocketium.com\/academy\/?p=1744"},"modified":"2020-06-05T13:26:28","modified_gmt":"2020-06-05T07:56:28","slug":"video-format-landscape-vs-square-vs-portrait","status":"publish","type":"post","link":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/","title":{"rendered":"Which Video Format Should I Choose? Landscape vs Square vs Portrait"},"content":{"rendered":"<p>As you are probably aware, it\u2019s easy to create videos in Landscape, Square and Portrait mode using <span style=\"text-decoration: underline;\"><a href=\"https:\/\/rocketium.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Rocketium&#8217;s<\/a><\/span> video editor. But, when you\u2019re making videos for social media, one questions poses a road block \u2013 <strong>which video format should I choose?<\/strong> In this article, I&#8217;ll help you answer this question and solve your dilemma.<\/p>\n<div id=\"attachment_3294\" style=\"width: 1439px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-3294\" class=\"wp-image-3294 size-full\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/facebook-video-aspect-ratio.png\" alt=\"All video formats - example from facebook\" width=\"1429\" height=\"673\"><p id=\"caption-attachment-3294\" class=\"wp-caption-text\">All video formats on social media. Credits: Tubular Insights<\/p><\/div>\n<h2>Let&#8217;s talk numbers<\/h2>\n<p><iframe src=\"https:\/\/player.vimeo.com\/video\/270049771\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<ul>\n<li>Over <strong>90%<\/strong> of Facebook\u2019s 2.23 billion monthly users access the social network from their mobile device, with <strong>75.1%<\/strong> of those being &nbsp;<a href=\"https:\/\/www.statista.com\/statistics\/380550\/share-of-global-mobile-facebook-users\/\" target=\"_blank\" rel=\"noopener undefined noreferrer\" data-content=\"http:\/\/expandedramblings.com\/index.php\/facebook-mobile-app-statistics\/\" data-type=\"external\"><span style=\"text-decoration: underline;\">mobile-only<\/span><\/a>&nbsp;users.<\/li>\n<li>Square videos dominate landscape videos by upto&nbsp;<a href=\"https:\/\/blog.bufferapp.com\/square-video-vs-landscape-video\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><strong>78% <\/strong>in mobile newsfeeds<\/span><\/a>. <a href=\"https:\/\/rocketium.com\/academy\/make-landscape-videos\/\">Landscape videos<\/a> are outperformed by square videos by <a href=\"http:\/\/www.adweek.com\/digital\/instagrams-box-shaped-videos-are-influencing-facebook-marketers-172490\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><strong>54%<\/strong> when looking at view-through rates<\/span><\/a> for the first 10 seconds of a video. Square video resulted in <strong>30-35%<\/strong> higher video views and an <a href=\"https:\/\/blog.bufferapp.com\/square-video-vs-landscape-video\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\"><strong>80-100%<\/strong> increase in engagement<\/span><\/a>.<\/li>\n<li><a href=\"https:\/\/rocketium.com\/academy\/make-vertical-videos\/\">Vertical video<\/a> ads are watched all the way through <a href=\"https:\/\/medium.com\/@jonsteinberg\/vertical-video-86a68c45ac06#.hklpd480p\"><span style=\"text-decoration: underline;\"><strong>9 times<\/strong> more than horizontal video ads<\/span><\/a> on Snapchat.<\/li>\n<li>From a study of 25k top performing Facebook videos,&nbsp;only <strong>30.9%<\/strong> of videos were landscape, while <strong>56.3%<\/strong> of the top performing videos were either <a href=\"http:\/\/tubularinsights.com\/facebook-video-best-practice\/#metadata\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">square or vertical videos<\/span><\/a>.<\/li>\n<li>It costs advertisers&nbsp;<strong>33% <\/strong>less to get someone to <a href=\"https:\/\/blog.bufferapp.com\/square-video-vs-landscape-video\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">engage with square video on Instagram.<\/span><\/a><\/li>\n<\/ul>\n<div id=\"attachment_1745\" style=\"width: 1010px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1745\" class=\"wp-image-1745 size-full\" title=\"square video format on instagram\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Instagram-10s-1.png\" alt=\"square video formats on instagram\" width=\"1000\" height=\"636\"><p id=\"caption-attachment-1745\" class=\"wp-caption-text\">Cost Per 10s Mobile Views on Instagram. Image Courtesy: Buffer<\/p><\/div>\n<h2>When do I make a landscape video?<\/h2>\n<p>First ask yourself, <strong>&#8220;How and where are people going to see my video?&#8221;<\/strong>. If your viewers are mainly desktop users, or if they&#8217;re going to watch it on TV, then out of all the video formats, landscape would be the right fit.<\/p>\n<blockquote>\n<h3>Pick landscape for videos that go on your website, blogs and landing pages<\/h3>\n<\/blockquote>\n<hr>\n<p style=\"text-align: center;\"><strong>Use Rocketium to convert your blog articles into landscape videos&nbsp;<\/strong><\/p>\n<p style=\"text-align: center;\"><a class=\"maxbutton-3 maxbutton maxbutton-try-rocketium-now\" title=\"Try Rocketium Now\" href=\"https:\/\/rocketium.com\"><span class='mb-text'>Try Rocketium Now<\/span><\/a><\/p>\n<hr>\n<p>Though YouTube&#8217;s mobile app supports other video formats, the&nbsp;primary YouTube player is still landscape. So, you should stick to landscape for YouTube, or your videos will be displayed with black bars on the sides.<\/p>\n<div id=\"attachment_1746\" style=\"width: 875px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1746\" class=\"wp-image-1746 size-full\" title=\"square video format on youtube\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Screen-Shot-2018-02-12-at-1.48.01-PM.png\" alt=\"square video format on youtube\" width=\"865\" height=\"493\"><p id=\"caption-attachment-1746\" class=\"wp-caption-text\">Square video on YouTube shows black &#8216;bars&#8217;<\/p><\/div>\n<p><strong>? Continue reading:<\/strong> <a href=\"https:\/\/rocketium.com\/academy\/recommended-video-size-social-media\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">Video guidelines for Youtube<\/span><\/a><\/p>\n<h2>When Do I Select a Square Video Format?<\/h2>\n<p>On every social media network, square videos outperform landscape videos in terms of video views, engagement score (likes, comments, shares), and completion rate.<\/p>\n<ul>\n<li class=\"graf graf--p graf-after--p\">Facebook \u2014 Square videos publish with no black borders<\/li>\n<li class=\"graf graf--p graf-after--p\">Instagram \u2014 Square videos publish with no black borders<\/li>\n<li class=\"graf graf--p graf-after--p\">Twitter \u2014 Square videos publish with no black borders<\/li>\n<li>Reddit&nbsp;\u2014 Square videos publish with no black borders<\/li>\n<\/ul>\n<p>The popularity of square videos originated from one of Facebook\u2019s many subsidiaries, Instagram. Until an update in late 2015, all content on Instagram was restricted to a square frame, <a href=\"https:\/\/www.wearehydrogen.com\/single-post\/2017\/06\/01\/It%E2%80%99s-Hip-to-be-Square-The-Impact-of-Aspect-Ratio-on-Social-Media\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">including video content<\/span><\/a>.<\/p>\n<blockquote>\n<h3>Choose square for videos want to post to Facebook, Instagram and Twitter<\/h3>\n<\/blockquote>\n<hr>\n<p style=\"text-align: center;\"><strong>Get over 100 templates for your square videos<\/strong><\/p>\n<p style=\"text-align: center;\"><span class='mb-center maxbutton-2-center'><span class='maxbutton-2-container mb-container'><a class=\"maxbutton-2 maxbutton maxbutton-sign-up-now\" href=\"https:\/\/rocketium.com\"><span class='mb-text'>Sign up now!<\/span><\/a><\/span><\/span><\/p>\n<hr>\n<p>On these platforms, square videos will take up more space and are thus guaranteed to be more engaging for viewers on both desktops and mobile phones.<\/p>\n<div id=\"attachment_1748\" style=\"width: 1448px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1748\" class=\"wp-image-1748 size-full\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Screen-Shot-2018-02-12-at-2.00.29-PM.png\" alt=\"Square video formats on twitter\" width=\"1438\" height=\"589\"><p id=\"caption-attachment-1748\" class=\"wp-caption-text\">This is how square videos look on Twitter<\/p><\/div>\n<h2>When do I make portrait videos?<\/h2>\n<p id=\"d80a\" class=\"graf graf--p graf-after--p\">As of <a href=\"https:\/\/medium.com\/@subsign\/vertical-vs-horizontal-video-2ed0a76a02ce\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">February 2017<\/span><\/a>:<\/p>\n<ul class=\"postList\">\n<li id=\"b873\" class=\"graf graf--li graf-after--p\">Facebook \u2014 Vertical videos publish with no black borders<\/li>\n<li id=\"792b\" class=\"graf graf--li graf-after--li\">Instagram \u2014 Vertical videos publish with no black borders<\/li>\n<li id=\"4c8f\" class=\"graf graf--li graf-after--li\">Snapchat \u2014 Vertical videos publish with no black borders<\/li>\n<li id=\"8dd1\" class=\"graf graf--li graf-after--li\">Twitter \u2014 Vertical videos publish with no black borders<\/li>\n<li id=\"f3a3\" class=\"graf graf--li graf-after--li\">YouTube \u2014 The mobile app hides black borders when device is held vertically and video is viewed in full screen<\/li>\n<\/ul>\n<p>[Tweet &#8220;80%&nbsp;of social media use now occurs on mobile devices \u2014 61%&nbsp;on smartphones alone.&#8221;]<\/p>\n<blockquote>\n<h3>Select portrait for video ads&nbsp;on Instagram and Snapchat<\/h3>\n<\/blockquote>\n<hr>\n<p style=\"text-align: center;\"><strong>Rocketium is the ONLY video making tool that lets you make portrait videos in minutes<\/strong><\/p>\n<p style=\"text-align: center;\"><a class=\"maxbutton-3 maxbutton maxbutton-try-rocketium-now\" title=\"Try Rocketium Now\" href=\"https:\/\/rocketium.com\"><span class='mb-text'>Try Rocketium Now<\/span><\/a><\/p>\n<hr>\n<p>With 100 million+ daily active users, Snapchat has already proven that users are willing to consume video without having to rotate their phones.<\/p>\n<div id=\"attachment_1753\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1753\" class=\"wp-image-1753 size-full\" title=\"portrait video format\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/13state-gif-jumbo-v2.png\" alt=\"- video formats - portrait \" width=\"600\" height=\"600\"><p id=\"caption-attachment-1753\" class=\"wp-caption-text\">Image Courtesy: Erik Olsen\/The New York Times<\/p><\/div>\n<p id=\"9b41\" class=\"graf graf--p graf-after--h3\">When users are scrolling through their social media feeds on mobile, they expect the experience to be seamless. If your video plays in landscape, not many people are going to make the effort to turn their phone 90 degrees and tap to expand to full screen. <strong>It\u2019s the truth.<\/strong> How many times have you turned your phone just to see a landscape video in full screen?<\/p>\n<p id=\"b196\" class=\"graf graf--p graf-after--p\">As a marketer, this means you\u2019re missing out on filling the viewers\u2019 screen with your video ad and keeping their full attention as effectively as possible.<\/p>\n<p>Major publishers and media companies like&nbsp;<a class=\"bn-clickable\" href=\"http:\/\/digiday.com\/publishers\/fight-washington-post-embracing-vertical-video\/\" rel=\"nofollow\" data-beacon=\"{&quot;p&quot;:{&quot;lnid&quot;:&quot;The Washington Post&quot;,&quot;mpid&quot;:6,&quot;plid&quot;:&quot;http:\/\/digiday.com\/publishers\/fight-washington-post-embracing-vertical-video\/&quot;}}\" data-beacon-parsed=\"true\" data-ylk=\"\" data-rapid-parsed=\"slk\" data-rapid_p=\"6\" data-v9y=\"1\">The Washington Post<\/a>,&nbsp;<a class=\"bn-clickable\" href=\"https:\/\/www.journalism.co.uk\/video\/the-bbc-news-app-is-rolling-out-vertical-video-in-its-latest-revamp\/s400\/a674029\/\" rel=\"nofollow\" data-beacon=\"{&quot;p&quot;:{&quot;lnid&quot;:&quot;the BBC news app&quot;,&quot;mpid&quot;:7,&quot;plid&quot;:&quot;https:\/\/www.journalism.co.uk\/video\/the-bbc-news-app-is-rolling-out-vertical-video-in-its-latest-revamp\/s400\/a674029\/&quot;}}\" data-beacon-parsed=\"true\" data-ylk=\"\" data-rapid-parsed=\"slk\" data-rapid_p=\"7\" data-v9y=\"1\">the BBC news app<\/a>, Vox,&nbsp;<a class=\"bn-clickable\" href=\"http:\/\/teads.tv\/press-room\/usa-teads-announces-inread-vertical-at-2016s-industrys-leading-mobile-world-congress\/\" rel=\"nofollow\" data-beacon=\"{&quot;p&quot;:{&quot;lnid&quot;:&quot;Teads&quot;,&quot;mpid&quot;:8,&quot;plid&quot;:&quot;http:\/\/teads.tv\/press-room\/usa-teads-announces-inread-vertical-at-2016s-industrys-leading-mobile-world-congress\/&quot;}}\" data-beacon-parsed=\"true\" data-ylk=\"\" data-rapid-parsed=\"slk\" data-rapid_p=\"8\" data-v9y=\"1\">Teads<\/a>&nbsp;and&nbsp;<a class=\"bn-clickable\" href=\"http:\/\/www.mobilemarketer.com\/cms\/news\/media\/22259.html\" rel=\"nofollow\" data-beacon=\"{&quot;p&quot;:{&quot;lnid&quot;:&quot;Conde Nast&quot;,&quot;mpid&quot;:9,&quot;plid&quot;:&quot;http:\/\/www.mobilemarketer.com\/cms\/news\/media\/22259.html&quot;}}\" data-beacon-parsed=\"true\" data-ylk=\"\" data-rapid-parsed=\"slk\" data-rapid_p=\"9\" data-v9y=\"1\">Conde Nast<\/a>&nbsp;have also embraced vertical video formats.<\/p>\n<p>[Tweet &#8220;If the majority of your visitors are via mobile then vertical videos are the way to go!&#8221;]<\/p>\n<div id=\"attachment_1755\" style=\"width: 1116px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" aria-describedby=\"caption-attachment-1755\" class=\"wp-image-1755 size-full\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Screen-Shot-2018-02-12-at-2.30.23-PM.png\" alt=\"video formats - portrait vs square vs landscape\" width=\"1106\" height=\"682\"><p id=\"caption-attachment-1755\" class=\"wp-caption-text\">Image Credits: SubSign, Medium<\/p><\/div>\n<p>Brands that have embraced the vertical video formats are already seeing amazing results. Jason Stein, the CEO of Laundry Service, has seen success with&nbsp;<span style=\"text-decoration: underline;\"><a class=\"bn-clickable\" href=\"http:\/\/www.adweek.com\/news\/technology\/facebook-vertical-video-ads-just-went-live-and-are-producing-great-results-173276\" rel=\"nofollow\" data-beacon=\"{&quot;p&quot;:{&quot;lnid&quot;:&quot;LG vertical video ads&quot;,&quot;mpid&quot;:10,&quot;plid&quot;:&quot;http:\/\/www.adweek.com\/news\/technology\/facebook-vertical-video-ads-just-went-live-and-are-producing-great-results-173276&quot;}}\" data-beacon-parsed=\"true\" data-ylk=\"\" data-rapid-parsed=\"slk\" data-rapid_p=\"10\" data-v9y=\"1\">LG vertical video ads.<\/a><\/span>&nbsp;He claims to be receiving 3x more efficient CPM rates than standard square videos on Facebook.<\/p>\n<blockquote><p><a href=\"https:\/\/rocketium.com\/academy\/video-ads-marketers-must-know\/\"><span style=\"text-decoration: underline;\">Here are 13 videos ads every marketer must know about!<\/span><\/a><\/p><\/blockquote>\n<h2>How do I make the same video in all formats?<\/h2>\n<p>Say you want to post a video on Facebook, and want to repurpose the same video for an article on your website. At the same time, you also plan to run an ad for your article on Snapchat, and want to use the same video as an ad. It is time-consuming to publish the same video in all 3 formats because you would have to fill in the content and style it from scratch every time.<\/p>\n<p>Here is where <span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/rocketium.com\">Rocketium<\/a> <\/span>saves your time drastically. Just follow these steps to get the same video in all formats:<\/p>\n<h3><span style=\"text-decoration: underline;\">STEP 1:<\/span> Clone your video<\/h3>\n<p>Go to your <span style=\"text-decoration: underline;\"><a href=\"https:\/\/rocketium.com\/dashboard\/library?utm_source=academy&amp;utm_medium=Video%20Format%3A%20Landscape%20vs%20Square%20vs%20Portrait\" target=\"_blank\" rel=\"noopener noreferrer\">dashboard<\/a><\/span>, click on options (&#8230;) and select &#8216;Clone Video&#8217;.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1757 size-full\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Screen-Shot-2018-02-12-at-2.46.05-PM.png\" alt=\"video formats - portrait vs square vs landscape\" width=\"1142\" height=\"675\"><\/p>\n<h3><span style=\"text-decoration: underline;\">STEP 2:<\/span> Click &#8216;Continue&#8217;<\/h3>\n<p>You will be automatically redirected to the Studio. Once here, click &#8216;Continue&#8217;. You can, optionally, choose to change the outro\/CTA of your video depending on the platform you&#8217;re uploading your video on.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-1525 size-full\" src=\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/Screen-Shot-2018-02-07-at-10.17.14-AM.png\" alt=\"video formats - portrait vs square vs landscape\" width=\"1440\" height=\"782\"><\/p>\n<h3><span style=\"text-decoration: underline;\">STEP 3:<\/span> Select video orientation<\/h3>\n<p>You will find the 3 options of Landscape, Square and Portrait below the preview screen. Choosing a format automatically resizes the images and text on your video &#8211; you don&#8217;t have to change anything manually.<\/p>\n<h3><span style=\"text-decoration: underline;\">STEP 4:<\/span> Click &#8216;Finish&#8217;<\/h3>\n<p>Click on Finish to publish your video. Repeat the above steps to get your video file in all 3 formats. Now you can use each video on different platforms.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As you are probably aware, it\u2019s easy to create videos in Landscape, Square and Portrait mode using Rocketium&#8217;s video editor. But, when you\u2019re making videos for social media, one questions poses a road block \u2013 which video format should I choose? In this article, I&#8217;ll help you answer this question and solve your dilemma. Let&#8217;s [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":5461,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[695],"tags":[345,102,346,45,19,101,44,104,344,103],"class_list":["post-1744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","tag-best-video-format-to-use","tag-format","tag-how-to-select-best-video-format","tag-landscape","tag-make-video","tag-orientation","tag-portrait","tag-square","tag-type-of-video-format","tag-video-format"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>? Which Video Format Should I Choose? Landscape v Square v Portrait<\/title>\n<meta name=\"description\" content=\"When you\u2019re making a video for social media, which video format should you use: Landscape, Square or Portrait? Learn how to select best video format.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pulkit Jain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\"},\"author\":{\"name\":\"Pulkit Jain\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/f51cbe7c3695b88062d747dfd1c3ceea\"},\"headline\":\"Which Video Format Should I Choose? Landscape vs Square vs Portrait\",\"datePublished\":\"2018-02-12T09:38:02+00:00\",\"dateModified\":\"2020-06-05T07:56:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\"},\"wordCount\":1096,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#organization\"},\"image\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png\",\"keywords\":[\"best video format to use\",\"format\",\"how to select best video format\",\"landscape\",\"make video\",\"orientation\",\"portrait\",\"square\",\"type of video format\",\"video format\"],\"articleSection\":[\"Design\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\",\"url\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\",\"name\":\"? Which Video Format Should I Choose? Landscape v Square v Portrait\",\"isPartOf\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png\",\"datePublished\":\"2018-02-12T09:38:02+00:00\",\"dateModified\":\"2020-06-05T07:56:28+00:00\",\"description\":\"When you\u2019re making a video for social media, which video format should you use: Landscape, Square or Portrait? Learn how to select best video format.\",\"breadcrumb\":{\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage\",\"url\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png\",\"contentUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png\",\"width\":1920,\"height\":1091,\"caption\":\"landscape v square v portrait video aspect ratio\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/172.31.44.85\/academy\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Design\",\"item\":\"https:\/\/rocketium.com\/academy\/category\/design\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Which Video Format Should I Choose? Landscape vs Square vs Portrait\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#website\",\"url\":\"https:\/\/172.31.44.85\/academy\/\",\"name\":\"Academy\",\"description\":\"Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology.\",\"publisher\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/172.31.44.85\/academy\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#organization\",\"name\":\"Rocketium\",\"url\":\"https:\/\/172.31.44.85\/academy\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2017\/05\/logo_new_yellow__1024.png\",\"contentUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2017\/05\/logo_new_yellow__1024.png\",\"width\":1024,\"height\":1024,\"caption\":\"Rocketium\"},\"image\":{\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/rocketiumapp\/\",\"https:\/\/x.com\/rocketium\",\"https:\/\/www.instagram.com\/rocketium_app\/\",\"https:\/\/linkedin.com\/company\/rocketium\",\"https:\/\/www.youtube.com\/channel\/UCvtl87vJeCZfQO7HaKzLpfw\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/f51cbe7c3695b88062d747dfd1c3ceea\",\"name\":\"Pulkit Jain\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/01\/18893352_1426266007419555_7000268831398198001_n.jpg\",\"contentUrl\":\"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/01\/18893352_1426266007419555_7000268831398198001_n.jpg\",\"caption\":\"Pulkit Jain\"},\"description\":\"Engineer \u2022 Marketer \u2022 Tech Geek \u2022 Movie &amp; Comic book nerd \u2022 Avid reader \u2022 Gaming Addict \u2022 Football fanatic #GGMU\",\"sameAs\":[\"https:\/\/www.facebook.com\/jainpulkit.26\"],\"url\":\"https:\/\/rocketium.com\/academy\/author\/pulkit-jain\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"? Which Video Format Should I Choose? Landscape v Square v Portrait","description":"When you\u2019re making a video for social media, which video format should you use: Landscape, Square or Portrait? Learn how to select best video format.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/","twitter_misc":{"Written by":"Pulkit Jain","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#article","isPartOf":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/"},"author":{"name":"Pulkit Jain","@id":"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/f51cbe7c3695b88062d747dfd1c3ceea"},"headline":"Which Video Format Should I Choose? Landscape vs Square vs Portrait","datePublished":"2018-02-12T09:38:02+00:00","dateModified":"2020-06-05T07:56:28+00:00","mainEntityOfPage":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/"},"wordCount":1096,"commentCount":0,"publisher":{"@id":"https:\/\/172.31.44.85\/academy\/#organization"},"image":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage"},"thumbnailUrl":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png","keywords":["best video format to use","format","how to select best video format","landscape","make video","orientation","portrait","square","type of video format","video format"],"articleSection":["Design"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/","url":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/","name":"? Which Video Format Should I Choose? Landscape v Square v Portrait","isPartOf":{"@id":"https:\/\/172.31.44.85\/academy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage"},"image":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage"},"thumbnailUrl":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png","datePublished":"2018-02-12T09:38:02+00:00","dateModified":"2020-06-05T07:56:28+00:00","description":"When you\u2019re making a video for social media, which video format should you use: Landscape, Square or Portrait? Learn how to select best video format.","breadcrumb":{"@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#primaryimage","url":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png","contentUrl":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png","width":1920,"height":1091,"caption":"landscape v square v portrait video aspect ratio"},{"@type":"BreadcrumbList","@id":"https:\/\/rocketium.com\/academy\/video-format-landscape-vs-square-vs-portrait\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/172.31.44.85\/academy\/"},{"@type":"ListItem","position":2,"name":"Design","item":"https:\/\/rocketium.com\/academy\/category\/design\/"},{"@type":"ListItem","position":3,"name":"Which Video Format Should I Choose? Landscape vs Square vs Portrait"}]},{"@type":"WebSite","@id":"https:\/\/172.31.44.85\/academy\/#website","url":"https:\/\/172.31.44.85\/academy\/","name":"Academy","description":"Get ahead with a unique editorial that focuses on the creative insights, design best practices, marketing, and technology.","publisher":{"@id":"https:\/\/172.31.44.85\/academy\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/172.31.44.85\/academy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/172.31.44.85\/academy\/#organization","name":"Rocketium","url":"https:\/\/172.31.44.85\/academy\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/172.31.44.85\/academy\/#\/schema\/logo\/image\/","url":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2017\/05\/logo_new_yellow__1024.png","contentUrl":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2017\/05\/logo_new_yellow__1024.png","width":1024,"height":1024,"caption":"Rocketium"},"image":{"@id":"https:\/\/172.31.44.85\/academy\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/rocketiumapp\/","https:\/\/x.com\/rocketium","https:\/\/www.instagram.com\/rocketium_app\/","https:\/\/linkedin.com\/company\/rocketium","https:\/\/www.youtube.com\/channel\/UCvtl87vJeCZfQO7HaKzLpfw"]},{"@type":"Person","@id":"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/f51cbe7c3695b88062d747dfd1c3ceea","name":"Pulkit Jain","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/172.31.44.85\/academy\/#\/schema\/person\/image\/","url":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/01\/18893352_1426266007419555_7000268831398198001_n.jpg","contentUrl":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/01\/18893352_1426266007419555_7000268831398198001_n.jpg","caption":"Pulkit Jain"},"description":"Engineer \u2022 Marketer \u2022 Tech Geek \u2022 Movie &amp; Comic book nerd \u2022 Avid reader \u2022 Gaming Addict \u2022 Football fanatic #GGMU","sameAs":["https:\/\/www.facebook.com\/jainpulkit.26"],"url":"https:\/\/rocketium.com\/academy\/author\/pulkit-jain\/"}]}},"jetpack_featured_media_url":"https:\/\/rocketium.com\/academy\/wp-content\/uploads\/2018\/02\/best-aspect-ratio.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/posts\/1744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/comments?post=1744"}],"version-history":[{"count":0,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/posts\/1744\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/media\/5461"}],"wp:attachment":[{"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/media?parent=1744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/categories?post=1744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rocketium.com\/academy\/wp-json\/wp\/v2\/tags?post=1744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}