How to make a business video?

Important points to remember:

  • Twitter is a good platform to promote your Business video.
  • For B2C organizations, the best days to post are Wednesdays and the weekends, when clickthrough rate is highest.  B2C content performs 17% better on weekends.
  • For B2B organizations, the best days to post are Mondays through Fridays, and clickthrough rate is highest on Wednesdays. B2B content performs 16% better during business hours.
  • Platforms used the most:
    • Mobile
    • Desktop

This is how you can make a business video using Rocketium:

  1. Go to the Rocketium editor. If you haven’t created an account, sign up here.

    Rocketium landing page

  2. Add media, text and voice-over

    The first screen you see is the “Add Content” screen. This is the first step to create a business video. In this step, you can add images, gifs or video clips. You can also add text captions and add voice-overs from this screen.

    To add media:

    Search: Click on the search icon (magnifying glass) to search for an image or a video clip from our library of over 15 million free images and video clips. You can search by entering keywords.

    Upload: You can upload your own image or video footage by clicking on the upload icon (arrow pointing upwards) and browsing for the image or video footage on your computer.

    Drag & Drop: You can also drag the image, gif or video footage that you want to upload to the editor, and drop it.

    Rocketium video editor
    Add media in the Rocketium video editor

    To add voice-over:

    Click on the Voiceover icon next to the captions tab. Select the record button to record your voiceover for the scene or the upload button if you already have a recorded audio file.

    Add voiceover
    Add voiceover in the Rocketium editor
  3. Select a theme

    Rocketium has a library of over 40 themes and customizable settings categorized by relevance to your video. You can add effects, transitions, motion graphics, color and animations by browsing the options on the left.

    Theme selection
    Theme selection in Rocketium editor

    You can also select the music by clicking on the music option. There are over 70 tracks categorised by genre.

    Music selection
    Music selection in Rocketium editor
  4. Select an orientation for your business video

    A landscape video is perfect for desktop viewing, a portrait video is perfect for mobile viewing and a square video is perfect for tablet viewing. You can select the format of your business video by clicking on the options present below the preview screen.

    Landscape video format in Rocketium
    Choosing the landscape video format in Rocketium

    Click on “Finish” to publish your video.

SIGN UP FOR ROCKETIUM HERE!

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